Meet Our Executive Team

Jeremy Friedman

Co-Founder & CEO

Jeremy Friedman

Co-Founder & CEO

Jeremy creates and leads the execution of Schoology's strategy for advancing what is possible in education. He has guided the company through five consecutive years of triple-digit growth. Today, Schoology is the leading learning management solution serving over one thousand enterprise clients and used by over 12 million students, educators, advisors, and parents worldwide. He is a recognized education technology thought leader and frequently sought speaker at industry events. Jeremy was selected as one of Forbes' 30 Under 30 in Education. He co-founded Schoology while an undergraduate at Washington University in St. Louis earning his BA in Economics.

Justin Serrano

President

Justin Serrano

President

Justin brings nearly twenty five years of operating experience to his role as Schoology’s President. He spent 17 years at Kaplan Test Prep in a variety of leadership roles, and ultimately served as President of K12 and College Prep. He then joined private equity firm Weld North, and through their acquisition of Generation Ready, led the company as CEO. Most recently, he served as Customer Success Officer for Performance Matters, which was acquired by PeopleAdmin. Justin has a Bachelor of Science in Human Services from Cornell and an MBA from Harvard Business School.

Frank Garafalo

CFO

Frank Garafalo

CFO

Frank joined Schoology in 2018 and manages all of the company’s administrative operations including accounting, finance, human resources, legal, and corporate IT. Previously he held senior leadership roles at Certara where he was Chief Accounting Officer, Barnes & Noble where he was CFO for the B&N Digital segment, and Kaplan Test Prep where he served as Group Controller. Frank received a BS in finance from Pennsylvania State University and an MBA with an accounting concentration from the University of Phoenix. Frank is a New Jersey Certified Public Accountant. He is also a Certified Financial Manager and a Certified Management Accountant with the Institute of Management Accountants.

Ivan Casanova

Executive VP, Marketing

Ivan Casanova

Executive VP, Marketing

Ivan is responsible for building Schoology’s brand in the marketplace and empowering the team to drive adoption of the Schoology platform across the K-12 and higher education landscape. He is a veteran technology marketing executive skilled across a broad range of marketing and management functions in organizations ranging from venture-backed startups to global public corporations. Ivan has a 20 year track record of empowering teams and connecting with technology decision makers and users to grow and scale a diverse set of businesses. Previously he held senior marketing leadership roles at Jibe—an HR technology SAAS provider, TIBCO—a global enterprise software infrastructure and analytics leader, and Datasynapse—a financial services infrastructure software provider. He holds a BS in computer science and mathematics from SUNY Binghamton.

Bill Kindler

Co-Founder & Executive VP

Bill Kindler

Co-Founder & Executive VP

Bill is responsible for the success of our customers starting from their initial implementation and continuing throughout their experience using Schoology to achieve their teaching and learning objectives. He develops and executes our partnership strategy that enables customers to seamlessly connect their preferred technology partners into Schoology. At various times in his career at Schoology, Bill has led sales, business development, implementation, professional development, and support. He is recognized as one of Forbes' 30 Under 30 in Education. He holds a BA in Philosophy and Geography from Colgate University.

Joel Hames

VP, Product

Joel Hames

VP, Product

Joel leads Schoology’s product team, which includes product management and design. He is a veteran product leader who has delivered high quality, thoughtful, and impactful education software. Prior to joining Schoology, he was VP of Product for both PowerSchool and SunGard K-12, where he led teams focused on developing best-in-class SIS, ERP, analytics, and related education software platforms. Before becoming a product leader, he spent over 16 years as an education technology leader in K-12 school districts, with a focus on the impact of technology in the classroom. Joel earned a BA degree in Psychology from UC Irvine, and a Master's of Education from the University of Illinois.

Amanda Rice

VP, Sales

Amanda Rice

VP, Sales

Amanda leads Schoology’s go-to-market strategy for all new customer acquisition. She has over 12 years of sales and sales leadership experience at companies including ZocDoc, Vocus, and CEB. Her passion for supporting women’s growth in business led her to start the Women’s Initiative Network, an internal, employee-led group at Schoology. Amanda graduated from Union College with a BS in Political Science and a minor in Women’s Studies.

Alberto Silveira

VP, Software Engineering

Alberto Silveira

VP, Software Engineering

Alberto leads Schoology's engineering organization, including software engineering, quality engineering, solutions engineering, and product operations. He is a versatile engineering leader with proven success in delivering software solutions at scale. Alberto brings 17 years of experience building world-class software architecture and engineering organizations that rapidly innovate and solve complex challenges. Previously, he was senior director of engineering at OnDeck, and a technology leader at Amplify Access and Kaplan, guiding teams to collaborate efficiently to solve significant traffic and data volume challenges in transaction-intensive operations. Alberto earned a BS degree with honors in Computer Science at Universidade do Vale do Itajai in Brazil and a Master in Business Administration at Kaplan University.